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Don’t reinvent the clock

This has been done before – Don’t reinvent the clock !

From a thread started by Joe Jeffries.

A mix up of

  1. Don’t reinvent the wheel, and
  2. Run down the clock, or
  3. Beat the clock.


We were tipped-off by @sayitwithsocial

A tip-off from @sayitwithsocial – social media consultant.

She pointed us to this brilliant twitter thread started by Joe Jeffries here:

My dad used to amuse himself in meetings by noting the mangled idioms of his management colleagues. Here’s some he found in his 1995 diary – verbatim and brilliant. #copywritersunite— Joe Jeffries (@_joejeffries) January 12, 2018

Joe Jeffries

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